What started initially as the controversial Stanford Prison Experiment by Dr. Philip Zimbardo in 1971 became a collective social experiment called the Heroic Imagination Project, a nonprofit research and education organization dedicated to training people to act in more heroic ways. For the past decade, HIP has been conducting trainings and workshops for businesses and schools across the United States and many nations around the world. Whether taking on bullying, police oversight, racism or sexism, HIP has been committed to teaching skills for acting more heroically everyday.
After ten years of training 35,000 individuals across the world, HIP is now moving from individual acts of heroism to building a critical mass to achieve collective heroism in order to shift the hostile imagination of our times into a more heroic imagination. Today, HIP is a leader in giving people new skills through groundbreaking scientific research, experiential training workshops and social hackathons. These activities bring diverse people together to create opportunities for problem solving across diverse cultures and communities.
"Don't focus on the few bad apples doing harm, but rather the bad barrel that can corrupt many once good apples"
-Dr. Phil Zimbardo
Professor Emeritus of Psychology, Stanford University President & Founder, Heroic Imagination Project
